A long-term partnership agreement will be signed by Fanatics Betting and Gaming with the National Hockey League’s Carolina Hurricanes. The purpose of this agreement is for Fanatics Betting and Gaming to become the team’s Official Sports Betting Partner and to secure market access for its online sports betting platform, Fanatics Sportsbook. A licensing and regulatory approval process will be required. Here’s everything we know so far.
About the Carolina Hurricanes
The National Hockey League franchise which is now known as the Carolina Hurricanes was initially established in Connecticut in 1979. In 1997, the Hurricanes relocated to Raleigh, North Carolina, after having previously been based in Connecticut. Since moving to North Carolina, the Hurricanes have won six division championships, two Eastern Conference titles, and the Stanley Cup in 2006. In addition, they have won the Stanley Cup in 2006. Additionally, the team was the host of the National Hockey League Draft in 2004, the NHL All-Star Weekend in 2011, and the 2023 NHL Stadium Series at Carter-Finley Stadium. All of these events took place at PNC Arena. If you would like more information on Hurricanes ticket packages, please visit www.CarolinaHurricanes.com/tickets or call 1-866-NHL-CANES (1-866-645-2263).
About Fanatics Betting and Gaming
Fanatics Betting and Gaming is a subsidiary of Fanatics Holdings Inc., which is a global digital sports platform. It was established in 2021 and is a division that specialises on online and retail sports betting. In the states of Colorado, Connecticut, Kentucky, Maryland, Massachusetts, Ohio, Tennessee, Vermont, Virginia, and West Virginia, the Fanatics Sportsbook can be accessed online. There are retail sites of Fanatics Sportsbook outside of Progressive Field and Nationwide Arena. Additionally, Fanatics Sportsbook is the only retail sportsbook that is located inside of an NFL stadium, which is FedExField. New York serves as the location of Fanatics Betting and Gaming’s headquarters.
Fanatics Betting and Gaming announces partnership with Carolina Hurricanes
“The Hurricanes are thrilled to welcome Fanatics as our Official Sports Betting Partner,” Governor Don Waddell, who is also the President and General Manager of the Hurricanes, said. “Fanatics Sportsbook will bring a user-friendly experience for North Carolinians to wager on sports responsibly, and we’re proud to partner with them on this endeavour.”
The agreement provides Fanatics Sportsbook with access to the North Carolina market for mobile sports betting, as well as the option to set up a retail sportsbook inside PNC Arena. This is in conjunction with the debut of regulated internet sports wagering in North Carolina, which is slated to take place in March of 2024. Furthermore, the agreement encompasses a variety of marketing assets, including in-arena signage, broadcast integrations, PNC Arena activations for hockey fans, and numerous additional ways for Hurricanes fans and ticket holders to interact with Fanatics Sportsbook.
Ari Borod, Chief Business Officer of Fanatics Betting and Gaming, expressed his excitement. “We are excited to have the Carolina Hurricanes as our market access partner in North Carolina,” Borod remarked. “We are working with one of the most talented professional sports organisations that is aware of how to grow a sports business by putting a product that is competitive out on the ice,” said the company. In order to provide sports fans in North Carolina with a sports betting product that lives up to the demands of such a fervent following, we are looking forward to forming a partnership with the organisation.
The official launch of the Fanatics Sportsbook took place in August of 2023, and it is currently accessible in 10 specific states. The Fanatics Sportsbook makes it simple for customers to become fans by providing a streamlined signup process, straightforward betting options, transparent withdrawals, live streaming, search functionality that is at the forefront of the industry, the opportunity to earn FanCash on wagers, and a Discover page that is curated to include the sports and wagers that are most important to the customer. It is the belief of Fanatics Betting and gambling, as well as the Carolina Hurricanes, that responsible gambling is an essential principle and an integral component of their respective organisations. Effective gaming solutions will be made available to clients who play online, allowing them to better manage their time and finances.
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